TRL Sales Partners — Privacy Policy
Last updated: October 1, 2025
This Privacy Policy explains how TRL Sales Partners ("TRL," "we," "us," or "our") collects, uses, shares, and safeguards information. We operate as a B2B sales agency and service provider for brands. This policy covers our website(s), forms, calendars, funnels, inbound/outbound communications (email, SMS, phone), and CRM systems used to deliver services to clients.
Who we are
TRL Sales Partners, Madison, Wisconsin, USA.
Contact: [email protected] • 3025 Snowcap Trail Madison 53719
1) Information we collect
A. Identifiers & business contact info — name, role/title, company, work email, work phone, postal address, IP address, device identifiers.
B. Commercial & communications data — inquiries, meeting notes, call recordings/transcripts (where permitted), emails and replies, calendar bookings, orders, invoices, payment confirmations.
C. Internet/usage data — page views, referral URLs, form submissions, session data, and email engagement (opens/clicks) via cookies, pixels, and similar technologies.
D. Client-provided data — lists or segments uploaded by clients under service‑provider terms (we do not sell this data).
E. Compliance preferences — opt‑ins/opt‑outs, global suppression status, DNC preferences.
Sensitive information: We do not intentionally collect sensitive personal information, and our services are aimed at business contacts. If you believe we have collected sensitive data, contact us to request deletion.
2) How we use information
Service delivery — prospecting, outreach, scheduling qualified introductions, reporting, account management, and fulfilling contractual obligations.
B2B marketing & sales — to contact businesses about TRL or client offerings where permitted by law (e.g., legitimate interest for B2B marketing).
Compliance — to honor unsubscribe/DNC requests via a global suppression graph applied across campaigns and clients.
Security & fraud prevention — protecting accounts, investigating abuse, and maintaining platform integrity.
Analytics & improvement — measuring performance (deliverability, reply rates, bookings, POs) and improving our processes.
Legal bases (EU/UK/EEA where applicable): legitimate interests (B2B marketing and service operations), performance of a contract (client work), consent (where required, e.g., certain SMS), and legal obligations.
3) Sharing of information
We share information with:
Service providers/Processors — e.g., CRM, calendar, email infrastructure, form tools, cloud storage, analytics, call recording, and payment processors—only as needed to provide our services and under contractual safeguards.
Clients — results of campaigns, qualified introductions, and reporting for the client who engaged us.
Legal & compliance — to comply with law, respond to lawful requests, enforce our terms, or protect rights, safety, and security.
Business transfers — in connection with a merger, acquisition, or asset sale, subject to this Policy.
We do not sell or share personal information as those terms are defined by the California Consumer Privacy Act (CCPA/CPRA). We act as a service provider/processor for clients when handling their data.
4) Cookies, tracking, and preferences
We (and our providers) use cookies, pixels, tags, and similar technologies to: operate our sites, measure performance, remember preferences, and understand engagement with emails/pages. You can manage cookies via your browser settings; restricting cookies may affect site functionality. We do not respond to Do Not Track (DNT) signals.
5) Retention
We retain business contact and campaign data as long as needed for service provision, legal compliance, and legitimate business purposes. Typical retention periods are 12–36 months from last meaningful interaction, unless a longer period is required or permitted by law. Suppression records (opt‑outs/DNC) are retained to enforce your choices.
6) Security
We employ administrative, technical, and physical safeguards appropriate to the nature of the data (access controls, least‑privilege, encryption in transit, and audit logging). No method of transmission or storage is 100% secure; we cannot guarantee absolute security.
7) Your privacy choices & rights
Marketing choices:
Click Unsubscribe in any marketing email, or email [email protected] with subject “Unsubscribe.”
To opt out of phone/SMS outreach, tell the caller/texter or email us “Do Not Call/Text.” We will honor your preference in our global suppression system.
Access, deletion, and correction:
Depending on your location, you may have rights to request access, correction, deletion, portability, or restriction of your personal information. Submit a request to [email protected] and include enough detail to verify your identity and locate your records. You may authorize an agent to submit a request where permitted by law.
California (CCPA/CPRA) notices:
Categories we collect: identifiers; commercial info; internet/usage data; audio (calls) where permitted; inferences (e.g., segmenting by industry role).
Purposes: described in Sections 2–4.
No sale or sharing of personal information; no targeted advertising as defined by CPRA.
Sensitive data: not collected intentionally.
Right to limit use/disclosure of sensitive data does not apply given the above.
EU/UK rights & transfers:
Where GDPR/UK GDPR applies, you have rights to access, rectify, erase, restrict, object (including to direct marketing), and data portability. Where we transfer data outside the EEA/UK, we rely on appropriate safeguards (e.g., Standard Contractual Clauses). Contact us for a copy of relevant transfer mechanisms.
8) Children’s privacy
Our services are directed to businesses and not to children under 16. We do not knowingly collect personal information from children.
9) Changes to this Policy
We may update this Policy from time to time. The “Last updated” date will reflect the latest version. Material changes will be highlighted where feasible.
10) Contact us
TRL Sales Partners
Email: [email protected]
Address: [Mailing Address], Madison, Wisconsin, USA
TRL Sales Partners — Terms & Conditions
Last updated: October 1, 2025
These Terms & Conditions (the “Terms”) govern your access to and use of TRL Sales Partners’ services, websites, and deliverables. By engaging TRL or using our sites, you agree to these Terms.
Who we are
TRL Sales Partners, a U.S.-based sales agency offering “Wholesale Pipeline‑as‑a‑Service” (outbound prospecting, appointment setting, and optional closing support) primarily for hobby/collectible brands.
1) Services
We provide B2B sales development and related services including: list segmentation, messaging, compliant outreach (email and optional manual phone dialing to business lines), reply handling, scheduling qualified introductions via your calendar, reporting, and pipeline notes/nurture. Specific scope, plan tier, and pricing are defined in your Order Form/SOW.
2) Client responsibilities
Readiness: Provide a viable offer (pricing/margins), inventory/lead times, brand assets, and a responsive decision maker for approvals.
Access: Provide timely access to calendars, inboxes, CRM, meeting links, and any needed assets.
Approvals: Review/approve messaging within the agreed SLA; “send unless vetoed by [time]” policies may apply.
Follow‑through: Attend booked introductions, conduct discovery, and manage your sales process beyond the booked intro unless otherwise contracted.
3) Compliance & brand protection
We operate with compliance-by-design: CAN‑SPAM, truthful subject lines, clear opt‑out, physical address; TCPA compliance with manual dialing to business lines only; honoring DNC and call‑time rules; privacy compliance (e.g., CCPA/CPRA as a service provider). You authorize us to send B2B outreach on your behalf consistent with law and industry best practices. You will not direct us to use data or tactics that violate law or provider policies.
4) Fees, billing, and taxes
Fees: Setup fees are due upfront and non‑refundable once provisioning begins. Recurring fees are billed in advance per plan. Success‑fee add‑ons (e.g., per qualified intro or per first PO) are invoiced in arrears.
Payment terms: ACH/credit card on file; due upon receipt unless otherwise stated. Late balances may accrue 1.5% per month (or the maximum allowed by law). You are responsible for all applicable taxes.
Auto‑renewal: Month‑to‑month unless otherwise specified; either party may cancel future months with at least 30 days’ written notice prior to the next billing date.
5) Guarantees (if included in your plan)
An “Intro Guarantee” may apply (e.g., 10 qualified introductions in 30 days or the next month’s fee is waived).
Qualified introduction means: (i) booking on your calendar with your target persona in your approved ICP; (ii) attendance by at least one qualified stakeholder; and (iii) no disqualification due to client-side readiness gaps (e.g., no inventory, pricing outside market, or refusal to meet).
Conditions: (a) you approve messaging within agreed SLAs, (b) keep the calendar open with reasonable availability, (c) attend booked intros or provide 24‑hour notice, (d) provide prompt feedback on call outcomes, and (e) do not materially change the offer/ICP mid‑cycle. Cancellations, no‑shows, or reschedules outside our control do not count against the guarantee. The guarantee is a service credit/fee waiver, not a refund.
6) Success fees & attribution (if elected)
If your plan includes success fees (e.g., +$125 per qualified intro and/or +$250 per first PO):
Attribution window: 90 days from the first TRL‑sourced touch or booked intro, whichever is later.
Proof: Bookings via unique links, email threads, and call notes in CRM serve as attribution evidence.
Disputes: Raise in writing within 7 days of invoice with specific evidence; otherwise the invoice stands.
7) Exclusivity
Unless you’ve purchased a Territory Exclusivity add‑on, our services are non‑exclusive and we may serve other clients in similar categories. Exclusivity add‑ons will specify territory/scope and a premium (typically +25–40% per state/region) and require minimum terms.
8) Intellectual property & data
Your assets remain yours. You grant TRL a limited license to use your brand assets solely to perform the Services.
Work product. TRL retains rights to its frameworks, templates, messaging libraries, scripts, and processes; you receive a non‑exclusive license to use deliverables internally during the term.
Leads & records. Contacts and notes generated for your account are available for your internal use; opt‑outs are enforced in our global suppression systems and may also be retained by us for comp